CASE STUDIES opens new office in Italy and appoints Enrico Ciampini as Country Director

  • continues its international expansion strategy and thus strengthens its market leadership in Europe
  • Enrico Ciampini to further develop the potential of the online advertising market in Italy

Berlin/Milan, 24.07.2014., Europe’s leading specialist in digital target group marketing and brand engagement measurement, is delighted to announce the launch of its Italian branch in Milan, which is in line with the company’s continuous international expansion strategy across Europe. Enrico Ciampini, whom has appointed as the Country Director for Italy, is heading the newly opened office since July 1st. Ciampini will primarily be responsible for the marketing of’s various targeting solutions, which - due to the accurate predictions and ability to optimise campaigns in real time – provide advertisers, media agencies and marketers with a significant competitive advantage.

With it’s newly established office in Milan, is now even better positioned to support the digital space in Italy; especially considering the company’s focus on further establishing Programmatic Premium solutions across Europe.

Before joining, Enrico Ciampini was Digital Business Director at Gruner + Jahr /Mondadori. Prior to that, he oversaw the implementation of digital marketing solutions as Product Marketing Manager at Dun & Bradstreet. “With nearly 15 years experience in the Italian online market, Enrico Ciampini will support with his expansive knowledge, and act as an exceptional representative for the development and marketing of’s cutting-edge targeting solutions in the Italian online ad market”, said Stephan Noller, CEO at

As a Country Director, Ciampini will procure and support partners in the Italian market, and is delighted to join at this time: “I am very excited to join, as the company’s use of machine learning intelligently processes data and thus puts the company at the forefront of the digital advertising revolution. Considering the numerous renowned clients that trust’s solutions such as Hi-Media, La Place Media, Microsoft Advertising and VivaKi, I very much look forward to further establishing and its products such as Programmatic Premium Solutions, and thus especially raise the efficiency of publisher’s and advertiser’s branding campaigns”, said Enrico Ciampini, Country Director Italy at


About - Europe's Audience Experts: was founded in 2006 and is Europe's largest targeting platform with cutting edge real-time technology for audience targeting, efficient brand advertising and data management. Powered by machine learning, the company enables its partners to deliver highly target group-specific digital advertising for display, video and mobile advertising - on direct sales or programmatic platforms. Furthermore, advertisers and website operators benefit from a substantiated analysis of their user groups, as well as targeting of relevant content. For its unique data protection approach, has been awarded several privacy certificates, such as the EDAA Trust Seal by ePrivacyconsult GmbH in recognition of its exemplary Online BehavPoral Advertising practices and the European Privacy Seal, EuroPriSe. is a company of Deutsche Post DHL since 2010 and has a number of strategic partnerships with global players including VivaKi, Carat & OMG on the agency side, publishers such as Axel Springer Media Impact, OMS & Bauer Media as well as advertisers like Burger King, bwin, L'Oréal, Kellogg's & Hewlett Packard. has offices across Europe including Berlin, London, Warsaw, Paris, Copenhagen, Oslo, Milan and Amsterdam.

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