Target Group Share:
Berlin, April 20th, 2015. New nugg.ad CEO Martin Hubert takes over the management of the target group specialist on May 1st, 2015. Prior to this, Hubert was Managing Director at Ströer Digital Group. He will take care of the expansion of sales, especially internationally, and will further develop the company’s product portfolio in terms of Data Management. The former CEOs Karim H. Attia and Stephan Noller will remain as advisers for the company.
Martin Hubert worked for the BBDO-subsidiary Interone Worldwide GmbH and as CEO at the Performance-Marketing-Agency eprofessional GmbH before moving to Ströer Digital Group. There, he took responsibility for the development of premium business with publishers to market leadership, marketing of advertising space on mobile devices as well as technology development. Thus, Hubert not merely possesses comprehensive internationalisation and sales experience but also distinguishes himself notably through his expertise in the field of technology and Data Management. Martin Hubert says about his new responsibilities: “nugg.ad has enormous expertise in target group marketing and their flexible and neutral platform has been successfully established in several markets. I look forward to working with such a strong and well-tuned team. Together we will offer intelligent product solutions to our clients, with particular focus on Premium Programmatic and Data Management.”
Dr. Detlev Ruland, Member of the Division Board Post - eCommerce - Parcel and Chairman of the Supervisory Board of nugg.ad AG: ”A very warm welcome to Martin Hubert. We are convinced that he will further promote nugg.ad’s course for growth. He contributes, unlike hardly any other, a profound and wide knowledge as well as valuable, comprehensive experience gained through his previous work in this field. At the same time, we want to thank Stephan Noller and Karim H. Attia for their effort in recent years to make nugg.ad a productive company which stands for highly effective target group marketing and has a pioneering role in the industry when it comes to European data protection. Thus, we are very happy that Stephan Noller and Karim H. Attia will continue to work as advisers for nugg.ad.”
About nugg.ad – Europe’s Audience Experts:
nugg.ad was founded in 2006 and is Europe's largest targeting platform with cutting edge real-time technology for audience targeting, efficient brand advertising and data management. Powered by machine learning, the company enables its partners to deliver highly target group-specific digital advertising for display, video and mobile advertising - on direct sales or programmatic platforms. Furthermore, advertisers and website operators benefit from a substantiated analysis of their user groups, as well as targeting of relevant content. For its unique data protection approach, nugg.ad has been awarded several privacy certificates such as the EDAA Trust Seal and the ePrivacyseal by ePrivacyconsult GmbH in recognition of its exemplary Online Behavioral Advertising. nugg.ad is a company of Deutsche Post DHL Group since 2010 and has a number of strategic partnerships with global players including VivaKi, Carat & OMG on the agency side, publishers such as Axel Springer Media Impact, OMS and Bauer Media as well as advertisers like Burger King, bwin, L'Oréal, Kellogg's & Hewlett Packard. nugg.ad has offices across Europe including Berlin, Warsaw, Paris, Copenhagen, Stockholm, Oslo and Milan.