nugg.ad’s Smart DMP collects, stores and analyses all kinds of data and enables smart combinations of different data types (e.g. factual and predictive). It provides the universal platform with all relevant interfaces (for SSPs, DSPs, ad servers, exchanges etc.) – while maintaining full control for the data owner.
nugg.ad Data Exchange enables controlled exchange of target group information between data providers and data consumers. There is an option of open or private exchange. nugg.ad has a partner network across Europe with relevant factual data from all ad sectors.