Target Group Share:
With nugg.ad, advertisers & agencies reach their target groups highly effective and also gain valuable target group insights. Based on nugg.ad’s Multichannel Audience Targeting, you can book a broad range of high-reach audiences at nugg.ad’s publisher / sales house clients or via programmatic platforms for your display / video / mobile advertising. You also benefit from our expertise in customised target groups e.g. based on data cooperations with leading research companies such as GfK or your own website / CRM data. nugg.ad offers you a completely new level of transparency: we provide you with advanced target group insights and also make the results of brand advertising campaigns measureable – with KPIs such as intent to buy, brand awareness, target group share or optimum ad exposure. nugg.ad is a market standard for target group marketing in many countries and used by many leading advertisers.
• Verifiably more effective online / mobile advertising – through smart technology
• Broad range of high-reach audiences + individual target groups customised for you
• Applicable on different channels – display, video, mobile, cross-media etc.
• Valuable target group insights
• Measurement & optimisation of brand impact, target group share, ad exposure etc.
• Consulting & long-term experience with audience / branding campaigns
• Advanced data management & access to relevant programmatic platforms
• Awarded & certified data protection technology